Friends, a moment of your time, if I may.

The Inbound Marketing University is under attack, and they need our help to save it. How can you do this? By joining the CIA:

Captain Inbound Agency – Welcome to the CIA…

Join the ranks! Save the IMU! For Inbound!

Full disclosure: the IMU isn’t really in trouble. They’re launching what they call an Alternate Reality Game, or ARG. (Pirate jokes welcomed.) The reason I posted it here is because I think IMU is a valuable source of marketing theory, and it’s highly underused. And, as always, I have no vested interest in providing this link. I just think it’ll be fun.